São Paulo: The City That Said No To Advertising
The “Clean City” law passed last year by the populist mayor, Gilberto Kassab, stripped the Brazilian city of all advertising. So how's it looking now?
by Patrick Burgoyne
A city stripped of advertising. No Posters. No flyers. No ads on buses. No ads on trains. No Adshels, no 48-sheets, no nothing.
It sounds like an Adbusters editorial: an activist's dream. But in São Paulo, Brazil, the dream has become a reality.
via São Paulo: The City That Said No To Advertising.
